ChatGPT now shows inline sources in more answers
Citations are appearing on more everyday questions — a chance to check whether you show up.
What happened?
ChatGPT has expanded when it shows inline source links, attaching them to a wider range of everyday informational questions rather than only to obviously research-style queries. For many common "how do I…" and "what is…" questions, answers now name and link the pages they drew from.
Why does it matter?
For a small organization, this is the difference between being invisible and being a named source a reader can click. When an engine cites pages instead of just absorbing them, the pages that are clear and well-structured get visible credit — and the traffic and trust that come with it.
Should I do anything?
Pick your single most important page and ask one of these models the question it should answer. If a competitor is cited and you are not, that page is your first GEO project: lead with a direct answer, use a question-style heading, and make the key facts easy to lift. You do not need to do this for every page — just start with the one that matters most.
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